AI is becoming the first shortlist

Buyers ask AI who to trust before they reach your website or CRM. Trustidex shows when AI recommends competitors instead of you.

Why Trustidex exists

Being mentioned is not being recommended. You can appear in the answer and still lose the shortlist.

Visibility measures whether you appeared. Trustidex measures the recommendation outcome, competitor displacement and the commercial exposure.

What Trustidex does

Establishes a recommendation-risk baseline
Measures Recommendation Probability™
Diagnoses why competitors are preferred
Prioritises the evidence gaps
Validates whether the result improves after changes

What we are building

Each measurement can create a versioned record of the buyer need, recommendation result, competitor displacement, supporting evidence and subsequent intervention.

Over time, this can show which evidence changes are associated with improved recommendation outcomes.

Recommendation risk will become a standard commercial measure

Earn a position of trust before recommendation becomes paid, crowded and expensive.

Our mission

Turn recommendation risk your CRM never saw into a commercial decision for CROs and CFOs.

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